Black Collective Foundation MN

Project Overview

The Minnesota Black Collective Foundation (MNBCF) aimed to develop a powerful brand identity to support its mission of fostering empowerment, equity, and economic advancement within Minnesota's Black community. The challenge was to create a cohesive visual identity that resonated with diverse stakeholders and communicated the foundation's impactful work.

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Credits

Alex Steinman Cornel Beard Nyemadi Dunbar Kennedy Simpson

Closing Notes

We began by deeply immersing ourselves in MNBCF's mission and community needs. Our goal was to craft a brand identity symbolizing strength, unity, and optimism. Collaboratively, we developed a bold logo, vibrant color palette, and accessible typography. We also created detailed branding guidelines to ensure consistency. By integrating empowering messaging, we enhanced MNBCF's visibility and reinforced their commitment to driving meaningful change within the community.