Bolder Options is an exemplary organization committed to fostering wellness-based mentoring relationships for middle school youth. As they approached a significant milestone of 30 years of impactful work, the organization sought a brand refresh to both celebrate this achievement and to better reflect their dynamic and transformative mentoring programs. By identifying youth in need of support and matching them with dedicated volunteer mentors, Bolder Options has made mentoring a fun, easy, and meaningful journey focused on holistic personal development.

To honor Bolder Options’ 30 years of profound impact and its future aspirations, we developed a vibrant and forward-looking visual identity. This design captures the essence of their mission—energizing and approachable, mirroring the organization's dedication to nurturing holistic growth through mentorship. The refreshed brand identity, characterized by vivid colors and dynamic visuals, symbolizes the progression and positive development of mentors and mentees alike. The logo and accompanying branding materials were meticulously crafted to resonate with the core values of Bolder Options, making a compelling statement about the joy and significance of mentoring. Our design approach ensured a cohesive brand experience across all communication channels, reinforcing the organization’s legacy and vision.